Thursday 10 November 2011

OUR PLACE IN THE CYBER SUN…

A recent survey of Welsh businesses and consumers suggests that a majority of both support the idea of our nation getting its own domain name. Nominet suggests that 69% of consumers backed the move and 59% of Welsh businesses and other bodies. A sample of 1,003 individuals - 21% of whom were Welsh speakers - and 250 senior decision makers in Welsh organisations was used. Seems pretty reasonable to me, especially as Internet regulator ICANN is planning to allow countries and other organisations to apply for the new names from January 2012. This would give website owners in Wales an opportunity to end their address with .wales and .cymru, instead of .uk. This is something that would help with the marketing of Welsh produce, the branding of Welsh businesses and organisations and help raise our country's profile worldwide. Why should we not have our place in the cyber sun?

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